mariachi nw festival

Celebrating 25 years of cultural impact through storytelling for the Mariachi Northwest Festival

A short documentary created to highlight the significance of the Mariachi Northwest Festival. Focusing on its impact on students, families, and the broader community.

Project Overview

  • Goal: Celebrate 25-year anniversary & highlight community impact

  • Deliverables:

    • 3.5-minute short documentary

    • 2-minute workshop-focused feature

  • Format: Interview-driven storytelling + live event coverage

  • Location: Wenatchee Valley / festival & workshops

  • Client: Mariachi Northwest Festival

Approach

We centered the film around real voices, capturing perspectives from students, parents, instructors, and organizers to tell a collective story. By layering interviews with candid moments from workshops and performances, the goal was to reflect both the emotional and cultural significance of the program.

Story Focus


The film highlights how the festival goes beyond music. Creating a sense of identity, belonging, and opportunity for students while bringing the community together through shared cultural experiences.